Ardmore Design Shines a Spotlight on African Craftsmanship
With beadwork and embroidery by artisans from the Hillcrest AIDS Centre Trust, the new Zambezi Zebra cushion by Ardmore Design champions Zulu craftsmanship.
Ardmore Design is known for its striking textiles inspired by Africa’s flora, fauna and folklore, and now the South African luxury brand has teamed up with the Hillcrest AIDS Centre Trust (HACT) to create a limited-edition scatter cushion that champions traditional Zulu craft.
Featuring a plush printed-velvet finish and intricate hand-embellishments by the skilled artisans at HACT, the Zambezi Zebra scatter cushion is a masterpiece of pattern and design, reflecting Ardmore Design's aim to create a unique decor accessory with rich African timelessness.
Having lost many special artisans to the HIV/AIDS pandemic, especially between 1998-2010, Ardmore Design founder Fee Halsted approached a group that is very close to her heart, and suggested a collaboration.
HACT is a Durban-based non-profit organisation that began 26 years ago to address the impact of HIV/AIDS by offering upliftment programmes to rural and underserved communities in the Valley of 1000 Hills region of KwaZulu-Natal. One such programme is WOZA Moya, which teaches traditional Zulu crafts such as pottery, beading, sewing, crochet, wirework and quilting.
These skills are reflected in the beadwork and embroidery adorning the Zambezi Zebra scatter cushion, which is characterised by a bold zebra design by Nondumiso Mfuphi surrounded by leopard imagery by Siyabonga Mabaso, both of whom are from Ardmore Ceramics.
With its vibrant energy and unique yet traditional aesthetic, the Zambezi Zebra scatter cushion by Ardmore Design is more than just a decor accessory – it's a testament to the incredible talents and skills found across the African continent.