News and Trends

Old-Age Activewear

Hyun Lee; Domenico Dolce; Jergen Teller/Celine; Dogwood Documentary
It's time to stop bemoaning another year passed. To stop counting the wrinkles and lamenting the grey hair. Designers are looking out for the more mature! 'Activewear for older adults' is a conceptual project by textile and material designer Hyun Lee. We met her at Designers Blok in London recently. More about this project as explained by her: 'It is predicted that by 2030 more than 20 million people in the UK will be over the age of 60. The loss of independence caused by deterioration in physical and mental health condition is a huge burden, both on the individual, and on the increasingly aging population. I am interested in how textiles/wearables could encourage older adults to have a healthier lifestyle in the aging society. From my research into specific age-related conditions and exercises, I have developed scenarios of future activewear for older adults. I have designed a series of fashion garments that could help to increase muscle strength and dexterity in everyday situations. These are: Lower Body Exercise Trousers, Hand and Finger Massage Jumper and Social Activity Coat. By incorporating gentle exercise functions directly into these garments, the wearer is encouraged to perform exercises throughout the day.By exploring new ideas around activewear for older adults, it could help us to re-imagine a healthier and more active later life and raise important questions about our own preparation for, and attitudes to old age.'
Hyun5 Lower Body Exercise Trousers by Hyun Lee

Hyun lee03 Social Activity Coat by Hyun Lee

Hyun6 Hand and Finger Massage Jumper by Hyun Lee

Hyun Lee is not the only designer to recognise and celebrate the older adult. Dolce & Gabbana's spring 2015 campaign, photographed by Domenico Dolce himself, features elderly Italian woman stylishly sporting black lace and bejeweled bags. And Céline has just announced the face of their 2015 advertising - 80-year old novelist Joan Didion. Or how about the blog-that-became-a-movie, Advanced Style? The documentary was released at the end of September and seems the most delightful and spirited showcase of fashion and beauty that challenges conventions around style for older women. Scroll to the bottom to see the trailer.
Really, it seems we needn't worry too much about ageing, with icons being recognised at age 80 and designers paying special attention to the needs of our grandmothers. There is plenty to appreciate about every stage of life!
24-dolce-gabbana.w529.h352.2x Dolce & Gabbana's spring 2015 campaign photographed by Domenico Dolce.

Celine Joan Didion photographed by Jergen Teller for Céline.

advanced style quad dogwoof documentary Advanced Style documentary

Advanced Style Trailer from Dogwoof Documentary on Vimeo.