Coffee and chocolate are quintessential ‘feel good’ foods, but have you ever considered how the production is affecting others? Many farmers and farm workers from developing countries are being underpaid to improve profit margins and reduce costs. Fair Trade is a social movement to help these producers negotiate and achieve better working conditions and remuneration for their workers. The Fair Trade Coffee and Chocolate Week challenges you to encourage your favourite coffee shop to switch to Fair Trade beans and to make use of the widely available fair trade Cadbury chocolate slabs. To encourage the support of fair trade products they are hosting several fun campaigns and competitions on social media. Simply post a picture of something you cooked or baked using a Cadbury slab for the Facebook competition. Fair Trade representative Reuben Riffel will also share some delectable recipes to serve as inspiration for the competition. So why not accept the challenge and make the switch? It might not benefit your waistline, but it will give you a clear conscience. Fair Trade Coffee and Chocolate Week takes place from 14 to 20 July 2014 across the country. For more information, visit fairtradelabel.org.za or their Facebook page.