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African Pride

Earlier this year, 30 of Africa’s most talented designers, from 15 countries, were invited to take part in DNA, or Design Network Africa. The results of the initiative, which was directed by sourcing agent Trevyn McGowan and curated by Adam Levin, owner of Imagine Nation, were both varied and original. ‘The work displayed a departure from clichéd traditional crafts, and a strong and compelling design integrity,’ says Levin. ‘As a collection, one couldn’t have hoped for a more relevant representation of African design.’ Not wanting to lose the opportunity to display the work in a more permanent setting, the team set up ACE, or the African Contemporary Emporium, on the Upper Floor of Arts on Main, in Joburg’s Maboneng District. ‘This is the world’s first store to represent a broad cross section of top end contemporary African design, presenting textile, furniture, accessories, ceramics, sculpture and much more,’ says Levin. The store is up and running at Arts on Main, during the popular Market on Main every Sunday, along with Thursday’s late night shopping, and on certain days of the week. Call 011-726-8865 for opening times. Text: Roberta Coci